An Open Letter To Network Marketers!
Dear Network Marketer,
I trust you’re fine and business is going well?
Please stop seeing yourself as a Marketer. You’re a Consultant because your job is to educate and provide your prospects with quality information that will better their understanding.
After presenting your offer to someone and they respond with the objection, “Do I need to bring people” or “Do I have to refer people,” respond with posture by asking, “What exactly do you mean?”
These objections have been thrown around for long that it conjures up a negative emotion in the minds of your prospects.
This is the time to get creative with your message.
When you get phrases like “bringing people” or “referring people” re-frame it in the mind of your listeners by saying, “You’re connecting people to value or empowering people not bringing people.”
When someone is sick and your product or service help alleviate their suffering or pain that is value. When someone is buried in debt and you show them a way to offset their bills that is value.
You’re connecting people to value. Simple!
Most people are blinded to the value and empowering part of your message and so those objections scream ‘hard work’ in their heads.
Remember, your goal is EDUCATION AND UNDERSTANDING.
I hope you’re getting the idea?
We’re now in a connected economy.
Facebook founder Mark Zuckerberg created a social networking site that connects people to people. His net worth is $66.4 billion dollars.
Amazon founder, Jeff Bezos created an online retail platform that connects sellers to buyers. His net worth is $143.1 billion dollars.
Co-founder of Airbnb Brian Chesky created an online portal that connects holiday makers with affordable apartments.
His net worth is $4.2 billion dollars.
Travis Kalanick, founder of the online taxi rental UBer is worth $2.7 billion dollars.
After schooling them with the above information, your question should be, who are you connecting?
Network is keen in this evolving world.
Thanks, Best Regards.
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